The program formally opened with an address from ABESS President Charbe M. Fernando, who emphasized the importance of media literacy and responsible digital engagement in advancing sustainable development initiatives.

The event featured a series of lectures delivered by invited resource speakers. Mr. Dave D. Lota, LPT, MIT, discussed the role of social media as a catalyst for global action and sustainable development advocacy. Ms. Maria Josefa O. Punongbayan presented strategies for creating transformative and purpose-driven content in the digital age.

Meanwhile, Mr. Kenneth Dave Castillon provided insights on effective graphic design and layout techniques to enhance message delivery, and Mr. John Victor dela Torre concluded the sessions with a discussion on visual storytelling, focusing on producing impactful photos and videos for advocacy campaigns.

The first half of the program concluded with an open forum, allowing participants to engage directly with the speakers, followed by the awarding of certificates facilitated by ABESS officers.
The event concluded with a photo opportunity and a closing prayer led by Chenelle Welch. Hosting duties were carried out by Roswell Fran and Chenelle Welch.

// photos by Selena Kristina Cassandra Atun.